FullStory is a Digital Experience Intelligence product that equips its users with the tools they need to elevate and perfect their digital experiences. FullStory allows users to gain insight and find opportunities to optimize their website, app, or software platform using powerful data.

I joined FullStory at a turbulent time, as the company was finding its way from a startup to a mid-size company, and placing themselves front and center alongside their biggest competitors. During this time, I worked with creative and content to develop and test various digital mediums, each time evolving the brand in one way or another. Over time, FullStory grew from a safe, minimal tech brand, to a vibrant and dynamic player in the world of digital experience.